Publicity, PR, News and promoting yourself

Publicity, PR, News and promoting yourself Some people just don’t understand communications. They think they can throw a piece of information at the news media, bloggers or even their followers and then expect massive benefits through republishing and distribution. They want to make the public aware of what they are doing, a product they created, Read more about Publicity, PR, News and promoting yourself[…]

Newsletters are not Press Releases

Newsletters are not Press Releases By Ray Hanania I get a lot of newsletters with a lot of great information. It’s usually not Earth-shattering news, but it is interesting. When it is Earth shattering, I of course find the time to follow up and re-write it as a news story. But in most cases, the newsletters Read more about Newsletters are not Press Releases[…]

In Communications, it’s “Audience, Audience, Audience”

In Communications, it’s “Audience, Audience, Audience.” Knowing who you want to address and catering the message to them is critical to how successfully you can deliver your message. By Ray Hanania In retail business, it’s “location, location, location.” But in effective communications, it is “audience, audience, audience.” You NEED to know who your audience really Read more about In Communications, it’s “Audience, Audience, Audience”[…]

Top 10 Fundamentals of Effective PR

Top 10 Fundamentals of Effective Communications. The 10 communications strategies you need to understand and apply in order to be effective in communicating By Ray Hanania 1 – It’s not about you. Effective communications is about the audience. You need to speak to the audience in a way they will listen. You need to speak to the audience in Read more about Top 10 Fundamentals of Effective PR[…]